planning

How To Understand Internet Marketing

Marketing on the web, in some ways, is still like the Wild West. It has frontiers and exciting opportunities for profit, labor saving tools, and reliable experts. We also see well-intended but inept operators and a growing number of scammers and business perils. There are enough moving parts to overwhelm anyone who is not actively […]

By |December 24th, 2009|PPC, SEM, SEO|0 Comments

Using Google AdWords As A Research Tool

In our experience with search engine advertising, one of its unique aspects is that, in addition to directly generating online sales or leads, its robust settings provide an excellent tool for business research and planning. In the creation and management of search engine ads, the campaigns, ad groups, and more granular settings gather a great […]

By |May 31st, 2009|PPC, SEM, SEO|0 Comments